Facilitating the development of renewable energy infrastructure and illuminating the future of renewable energy
.The Outcome
Drama is a lifetime management solution to help energy stakeholders develop low-carbon infrastructure, trade power, and maximise returns. By encouraging investment and securing returns on renewable assets, Brightpath aims to become a leader in the race to net zero.
Financing net zero
Decarbonising energy generation is one of the biggest challenges we are face as we strive to reach net zero. However, renewables are perceived as risker investments in comparison to oil and and gas, meaning a lack of financing is stifling our ability to transition. Therefore, to secure greater energy capacity and increase innovation, renewable projects need greater investment whilst investors need assurance of their returns.
Product Design
The product solution consists of three offerings that span the key milestones of getting renewable project live. Insights allows investors and developers to analyse new opportunities for developments. Assets allows users build a virtual portfolio to test trading strategies. And Markets allows users to trade physical power on the wholesale and ancillary services markets.
User Interface and Experience
The user interface aims to communicate data insights at various degrees of complexity depending on the type user. Through market research, user testing, and interviews, we found that investors care about big-picture insights whereas analysts care about specific moments during asset operation.